22-24 November 2019

Karachi Expo Centre,Pakistan

About US

International Toys and baby products Asia Trade fair is scheduled in 22-24 November 2019 at Karachi Expo Centre, Pakistan and is expected to serve as a ground breaking platform for all National & International stake holders presenting wide range of products from world leading manufacturers of the industry. This trade show is dedicated to provide an platform to showcase and discover the latest products and innovations in the Toys & Baby Products industry.

Exclusively for manufacturers, trading companies, exporters and industry professionals of games, premiums, Toys, baby products ,hobbies and related products, it will become an essential trade platform for meeting face-to-face with key volume buyers from both traditional and emerging markets. Toys and Baby Products Expo is a highly interactive event, the ultimate platform for kids to see, touch, experience and buy all the toys, tools, gizmos, gadgets, sports and hobbies they've always dreamed of.

The largest toys and baby products industry event attracts buyers from around the world.

Exhibits will include educational toys and games, baby products, magic items, outdoor and sporting items, paper products and toy packaging, video games and branded toys & baby products. offering expanded opportunities for buyers and sellers. Overseas buyers surge to a new high from nearly 20 countries and regions. The shows displayed thousands of innovative playthings, including RC toys & hobby model, kids' electronics, plush & dolls, wooden toys, baby products ,arts & crafts, preschool education items etc. An important feature of the Exhibition is that the direct attendance of the greatest number of International manufacturers. Every year the expos welcome nearly 500 international brands, which included LEGO, Barbie, Transformers, DOREL, Chicco, Fisher Price, Combi, Cybex, Kiddy, Pigeon, AVENT, NUK, baby products etc. Cover more than 20 countries and region. Market share of Toy & Baby Products Industry in Pakistan.

The strong presence of Chinese products in country provides a cheap option for consumers and thus it favors them to engage with the products. The Chinese toys & Baby Products are usually made from plastic thus they are produced at low cost that provide good look. In terms of prices, very low priced Chinese toys & Baby Products hold 70 per cent market share while medium and big price-range toys and baby products hold rest of the share. Recently due to devaluation of Rupee and increasing of dollar-rupee parity prices of Chinese toys have surged by 25-30 per cent in local market. The famous brands are also presented in Pakistani market; famous brands are Hot Wheels, Lego, and Barbie dolls. The famous outlets offers wide range of variety and thus people are now becoming more brand conscious while shopping toys and baby products Not just price but now other variable like safety is considered important in buying toys and baby products. That is brings implication for new ventures to craft differentiation. This shows that there is a huge demand for imported toys and baby products and China being the biggest exporter with the initiative of One Belt One Road (OBOR) more investment opportunities are to be discovered in this sector.